Working for A Small Firm Could Be the Best Thing for Your PR Career
Attention to all entering the PR world. If you are wondering where to begin your job search. you have come to the right place. So where to start?
There are probably several big agencies that are looking for candidates like you. Before you send in those applications though, you should consider working for a small, successful PR firm. Small firms offer incomparable experience that will grow you as a PR professional.
Why a Small PR Firm?
- You get the opportunity to learn a lot
- You don’t have to slowly climb the ladder to work with the “top dogs”
- You have access to all the projects and clients
- You get to collaborate with your team
- You work closely with the leader of the company
- You learn how to build relationships with clients and media
A small PR firm gives you so much more than a title on your business card. It gives you first-hand experience on leading the relationship with a client, dealing with several projects and tasks at a time, and fitting in with a team.
Benefits of Working at a Small PR Firm
That is not to say that you don’t have the opportunity to learn in a big agency, but a small PR firm provides hands-on experience and a fast-paced learning environment.
At a small firm, everyone works together and learns from one another. Collaboration is an advantage often overlooked in the corporate world, where everyone is only concerned with their own work.
Working with clients from different industries will set you apart and help you develop a range of skills to boost your career. Understanding each industry and your client’s work is a rare skill even among the best in the PR industry.
Learn from the big boss
The advantage of a small PR firm is that you get to work closely with your superiors much more often than in a big agency. From bringing in new business to dealing with crises and problems, you learn how an agency is run.
In a small PR firm, your team becomes your second family. You learn together, grow together, and have fun working together.