Developed New ETCN Website
As a way for students, teachers and community members to stay informed about programs offered, upcoming events, news, school locations, contact information and more.
Developed Internal and External Electronic Newsletter Systems
The electronic newsletter systems serve as a means to circulate key information, increase knowledge about adult education in North San Diego County and to highlight students, teachers and business partners throughout the Network.
To promote ETCN work and to increase awareness and funding for adult education.
By integrating Facebook Ads, fall catalogs, transit Ads and TV Ads during seven weeks, the campaign increased enrollment and the amount of traffic to ETCN website by 4 times.
Direct-Mail Postcard Campaigns
To inform the community and key stakeholders of Network offerings, mailed to addresses throughout North San Diego County based on demographic and psychographic data.
To increase awareness about adult education and ETCN through key messaging developed for use in a legislative outreach campaign.
Works to leverage resources and increase collaboration and partnerships among providers of adult education and support services within the region. By offering high quality, relevant and responsive courses, programs and services, the network assists students in reaching their individual educational goals including career advancement, college preparation and life enrichment
August 22, 2018